FOR IMMEDIATE RELEASE: April 8, 2017
MOBILE, Ala. – (April 8, 2017) – Mobile Cryotherapy located on Airport Boulevard in Mobile, Ala., was named the recipient of the Business Council of Alabama’s “University of South Alabama’s Small Business Game Changer” award.
Mobile Cryotherapy was awarded a complimentary full slate of corporate partner benefits for the 2017 football regular season, including game tickets and parking, in-venue logo recognition, and exposure through both game day publications and radio.
Mobile Cryotherapy was notified March 1 and the award was to be presented at today’s South Alabama Jaguars’ spring game at noon at Ladd-Peebles Stadium.
“Small businesses are the economic engines of Alabama,” BCA President and CEO William J. Canary said. “The BCA recognizes that small businesses provide a majority of jobs for Alabamians. A University of South Alabama season football sponsorship is a game-changer for Whole Body Cryotherapy and is just another way the BCA provides small businesses a voice and the recognition they deserve.”
Cryotherapy is the brief exposure in a cryogenic chamber to extreme cold for medical treatment of injuries and inflammation, according to owner Samantha Bloodworth, who applied on behalf of the company that employs about five people.
“The core purpose of our business is targeted towards the recovery and wellness of athletes and weekend warriors alike,” she said. “Our efforts focus to reach these individuals through team sports in the community such as local high schools, colleges, and regional teams.
“A partnership with the Jags would align our services with the best college sports team in lower Alabama thus exposing our business to their fans, viewers, and supporters,” she said. “I am certain that the high visibility and targeted placement of a USA Jags sponsorship would increase our client base, community awareness, and would be a GAME CHANGER for Mobile Cryotherapy.”
Last summer, the BCA and the USA’s Department of Athletics teamed up to announce this opportunity for a state-based business with 50 or fewer employees to explain why a 2017 Jaguars’ football sponsorship would be game-changer for them.
A panel of judges reviewed the submitted applications blindly based on the creativity, originality, and values, and principles expressed in the 150-word entry. The “Small Business Game Changer” was open only to small businesses located in the state of Alabama with good-standing BCA membership status. Additional eligibility restrictions applied.
The Business Council of Alabama is Alabama’s foremost voice for business. The BCA is a non-partisan, statewide business association representing the interests and concerns of nearly 1 million working Alabamians through its member companies and its partnership with the Chamber of Commerce Association of Alabama. The BCA is Alabama’s exclusive affiliate to the U.S. Chamber of Commerce and the National Association of Manufacturers.
Contact: Nancy Wall Hewston or Dana Beyerle (334) 834-6000